Print Marketing Materials

Developed marketing collateral for the consulting arm of Jennifer Parker Designs

Jennifer Parker is the owner and founder of Jennifer Parker Designs. A highly regarded Bay Area artist specializing in graphic design and mixed-media collage, she also has nearly two decades of experience as a lead designer and art director for distinguished paper-product producers. As an extension of her studio work, Jennifer decided to offer consulting services for artists interested in art licensing, Photoshop, graphic design, and more. I crafted a comprehensive print-based marketing package highlighting her expertise and the scope of her services. A few days later, Jennifer Parker Consulting had its first client.

“Manipulating graphics and images comes easily to me, but writing and organizing my words can be a challenge. I gave Willow a very rough draft and a very quick deadline. She edited and organized my marketing collateral in no time and gave me clear, concise copy that explained the full range of my art services. Willow delivered exactly what I needed — with time to spare.”

Jennifer Parker, owner, Jennifer Parker Designs