Content Marketer for Innovative HR/People Strategy Company (Writing Samples)

People Spark Consulting helps agriculture companies implement simple, practical HR- and people strategies to increase profits and boost their bottom line. I help PSC build brand awareness and grow its portfolio of clients by creating strategic blogs, newsletters, case studies, and direct marketing campaigns (including workbooks and executive summaries).

Tie Business Goals to Behavior and Watch Employee Engagement Soar

True Story: A Teenager “Retires” and Teaches Her Mom an Invaluable on Engaging Employees

Just Say Thanks: The Easiest—and Most Overlooked—Way to Help Your Business Thrive

We’re Hardcore About “Soft” Skills (and You Should Be, Too)

The Secret to Achieving Business Goals? Develop Leaders Who Engage Employees

Why Feedback Is the Glue that Holds Teams and Companies Together

Change Is Hard: 4 Ways to Make Workplace Transitions Easier for Everyone

Leadership Roundup: 5 Posts to Help Your Leaders Grow and Succeed

Psst! Here Are 5 Ways to Become a Truly Great Manager

Make Your Best Employees Feel Valued So They Stick Around for the Long-Haul

A Simple Interviewing Trick to Save Time and Money by Hiring Right Every Time

Are Your Goals In Place For a Successful 2021?

A Party’s Not Enough: Boost Employee Engagement By Rethinking How You Say Thanks

“Willow’s a fantastic addition to our marketing team. Her blogs, newsletters, and other strategic content are valuable tools for showcasing our philosophy and services and supporting business development. As women working in the typically male-dominated ag industry, we need content that reflects our unique approach to helping companies grow and thrive. Willow nails our voice and messaging, and she turns scratch notes and “brain dumps” into clear, compelling copy, every single time. Plus, she’s thoughtful, efficient, and really fun to work with!”—Kristen Ireland, Co-Founder, People Spark Consulting